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REDWOOD CITY, CA, – An analysis of social media discussions during the final Presidential Debate tonight shows that channels are dominated by insulting, profane comments about both candidates. Conducted by Impermium, the leader in user-generated content protection for websites and social media destinations, the analysis demonstrated that a small number of very vocal posters are dominating conversations about the debate.
“Time and again we’ve seen that social media is not playing the role it could be in generating intellectual conversation and an informed electorate,” said Mark Risher, CEO of Impermium. “A disproportionately large portion of commentary on social media channels in regards to tonight’s debate was hostile and insulting. With over 7% of commentary being categorized as some form of profanity, “astroturfing” or spam, practically all intelligent debate on social media was unfortunately laced with abuse.”
In order to generate this analysis, data was pulled from social media channels, chat rooms, forums, and comments from across the more than 300,000 websites that Impermium protects.
Key findings from this real-time analysis showed:
Top Derogatory Nicknames:
|Obummer||Mitt the Twit|
Impermium provides social content cleaning for web sites and social networks, defending them against social spam, fake registrations, racist and inappropriate language, and other forms of abuse. Our system combines advanced technology and broad, Internet scale threat information to provide cost-effective, real-time protection for more than 300,000 sites across the globe.
Founded in 2010 and launched in 2011, Impermium is backed by Accel Partners, Charles River Ventures, Greylock Partners, Highland Capital Partners, and the Social+Capital Partnership.